Once I came up with the name 'LightsOut' for our distribution company, I decided to produce four possible logos for the company. Each logo embeds some sort of symbolism to the name in some sort. The first logo is negative on the word 'out' which symbolises the lights being turned off. The second one is very similar to the first, except that I have added two opposing shadows to the words 'Lights' and 'Out'. In the third logo, I have filled the white where the centre of the 'O' usually is; again representing the dark. For the last logo (and my personal favourite), I have created a lamp within the centre of the 'O' in 'Out'.
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| My personal favourite |
My partner's logo designs: http://rebeccafiska2media.blogspot.co.uk/2013/11/research-and-planning-distribution_20.html




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